Kentucky Ag News
KFB Certified Roadside Farm Market Program welcomes 104 members for the 2014 season
Kentucky Farm Bureau
LOUISVILLE, Ky. – The Kentucky Farm Bureau (KFB) Certified Roadside Farm Market Program is celebrating the beginning of the 2014 season by welcoming 104 market members from across the Commonwealth.
In July 1996 the KFB Certified Roadside Farm Market Program was organized to help farmers market their fruits and vegetables directly from roadside markets to consumers across Kentucky. Since then, it has expanded to include farm enterprises such as greenhouses, landscape nurseries, Christmas tree farms, vineyards/wineries, fiber farms, and meat/cheese farm markets.
In joining the KFB Certified Roadside Farm Market Program, members have committed to offering quality products and service to their customers. Their acceptance by Farm Bureau tells customers that the markets meet the highest standards of quality, freshness, and marketing appeal.
“The Certified Roadside Farm Market Program partners with our farm market members to educate consumers on the importance of locally grown products including fresh fruits and vegetables, meats, fiber, and value-added products,” said Mark Haney, president of Kentucky Farm Bureau. “Along with promotional efforts designed to attract consumers, the program also partners with farm market owners to educate the public about the importance of locally grown and produced products.”
Brochures that list Certified Roadside Farm Markets across the state are available at Kentucky welcome centers, state resort parks, local chambers of commerce/tourism centers and county Farm Bureau offices. Consumers can also go to the 2014 Certified Roadside Farm Market website – kyfb.com/roadside – for a complete list of markets.
To learn more about the Kentucky Farm Bureau Certified Roadside Farm Market Program, email firstname.lastname@example.org or visit kyfb.com/roadside. Be sure to “Like” the Roadside Farm Market page on Facebook at facebook.com/KYRoadsideFarmMarkets.